Rosebud Raises $6M to Expand the World’s Leading AI Journal

Rosebud’s therapist-backed AI journal has shown significant improvement in mental health among existing customers.

Today, we're excited to announce that Rosebud has secured $6M in Seed funding to accelerate our mission of transforming journaling into something more powerful: an AI-enhanced personal mentor that helps you grow and gain life-changing insights through guided self-reflection.

This round was led by Bessemer Venture Partners with participation from 776, Initialized Capital, Fuel Capital, Avenir, Tim Ferriss, and additional strategic investors who share our vision of AI-powered personal growth.

Since our 2023 launch, Rosebud has facilitated 500 million words journaled and over 30 million mindful minutes, with 75% of users surveyed reporting meaningful improvement in their mental health within just 30 days of consistent use. Today, 7,500+ paying customers rely on Rosebud to guide their personal development journeys.

“Mental health support shouldn’t be bound by time, place, or privilege. Rosebud is leading the charge in combining AI with long-term memory to become a trusted companion in your pocket – turning self-reflection into growth, and everyday thoughts into lasting transformation.” – Maha Malik, Investor at Bessemer Venture Partners

Download Rosebud from the App Store or Google Play and try it out for yourself.

A Personal Agent Dedicated to your Growth

While most personal AI agents are being used for productivity, the true power of these agents is in their ability to analyze information and show us patterns we can’t see for ourselves. When turned inward, AI agents can be a powerful tool for personal reflection.

Most people lack access to quality mentorship due to cost, availability, or social barriers. Rosebud aims to leverage the power of AI agents to bridge this gap, with therapist-backed AI built to be a personal mentor invested in your growth, and available anytime you need them.

With Rosebud, users simply open the app and engage in conversational journaling about their day, challenges, and thoughts. Through natural dialogue, Rosebud responds with insights, thoughtful questions, and practical guidance. It also helps with building new habits and tracking goals, providing the structure and accountability needed to make consistent progress.

What makes Rosebud different from other agents is its unique ability to truly understand you over time. Just like a skilled coach or trusted mentor, Rosebud's specialized memory system doesn't just record your entries—it actively identifies your blind spots, recognizes recurring patterns in your behavior and relationships, and gently brings these insights to your awareness when you're ready to receive them.

Rosebud will remember conversations from weeks or months ago, connecting past experiences to present situations in ways that reveal deeper patterns you might have missed. By helping you recognize these patterns—whether in relationships, work challenges, or personal habits—Rosebud provides the clarity needed to make meaningful life changes.

This continuous, compassionate presence creates a safe space for self-discovery, giving you the courage to acknowledge difficult truths and take steps toward positive change. Many users report that Rosebud has helped them find the strength to make transformative decisions they've been struggling with for years—from leaving unhealthy relationships to pursuing long-abandoned dreams.

Rosebud takes your privacy seriously. All journal data is encrypted in transit and at rest. Journal entries are never shared with third parties nor used to train AI models. With Rosebud, you can express yourself freely in a secure digital space that prioritizes your privacy.

At scale, we envision a world where everyone has a personalized mentor helping them build self-awareness, develop emotional intelligence, and create healthy relationships. When millions of people have access to this level of personal growth support, we believe it will create a more conscious, compassionate, and collaborative world—one person at a time.

Complementing Professional Support

Built with and backed by professional therapists, Rosebud's approach is grounded in clinical expertise, leveraging techniques such as CBT, ACT, IFS and more. Many Rosebud users find the platform works seamlessly alongside traditional therapy and coaching relationships. In fact, therapists and coaches increasingly recommend Rosebud to their clients as an essential support tool between sessions.

Even for those with weekly professional support, making meaningful progress can be challenging. Rosebud is there to help you make progress in between sessions "when life happens". This continuous support ensures that insights and breakthroughs from professional sessions aren't lost in the days between appointments, but instead become integrated into daily life and practice.

We’re not the only ones who believe in the power of AI for self-reflection. New studies show that AI can be effective in achieving therapeutic results, and therapy and companionship are now the number one use-case for AI.

Accelerating our Vision

This funding enables us to expand our team, advance our proprietary memory technology, and collaborate with experts to develop the proactive capabilities that define a true mentor. Beyond just listening, Rosebud will actively think about your development, create personalized growth plans, generate tailored educational content, and help you stay accountable to your goals.

"The 100 bucks the app cost me was the best investment of my life. I use the app every day and love it," shares Leon, a paying subscriber since August 2024. This sentiment is echoed across our community, with users reporting life-changing impact on their confidence, relationships, and personal growth.

Download Rosebud from the App Store or Google Play today.

About Rosebud

Founded by Chrys Bader (YC alum and previously co-founder of Secret, 15M users) and Sean Dadashi (Berkeley Cognitive Science grad pioneering mental health technology since 2017), Rosebud is creating the foundational layer for human potential by helping people worldwide flourish through personalized, AI-powered guidance.

We’re a small team of passionate builders based in LA looking for exceptional talent to join our mission — we’re hiring!

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